RTi presented “Questionnaire Design” during CASRO’s Project Management Webinar Series

January 03, 2012

RTi Research led a Questionnaire Design Webinar on Nov 1, 2011 for the CASRO Project Management Series. This webinar shared the basics of questionnaire design focusing on how to match survey questions against business objectives. Sue Collin and Lisa Cooper - both Senior Vice Presidents at RTi - have a long history sharing their rich knowledge-base through leading professional development training.

Some of the topics included in the course were:

• Matching research objectives with business objectives
• Understanding the Action Standard
• The components of questionnaires
• Understanding Question Scale Types
• Differences between Qualitative Guides & Quantitative Survey
• Differences between Telephone & Online Questionnaires
• New challenges with Mobile Surveys