innovation

Brand Positioning

Naming, Packaging, Messaging, Claims Substantiation

Because we’ve experienced and grown with the evolution of communications over time, you could say, the work we’ve done for our clients has helped shaped the evolution!

It’s a noisy, loud, crowded jungle out there. So how do you get your brand noticed? When it comes to Brand Positioning you need to create a symphony – name, package, and messaging all working in concert to win the hearts and attention of your consumers.

My experiences with RTi have been very positive. They have a can-do attitude from proposal stage thru report-out, and have turned around ad-hoc, insightful analyses immediately after close of study.”

Sr. Manager, Market Research, Pharmaceutical

“I know when I get a report from RTi it will be 95% ready; with others I have to spend so much time reworking and rewriting.”

Market Research Manager, CPG

“We value the business relationship that we have with RTi. Their work is of the highest quality at a reasonable price. They took the time to learn our business to become an essential partner in making our business grow.”

Market Research Manager, CPG

Working with RTi is a real pleasure – first you are always very thorough and thoughtful which makes my job so much easier, and then you are always so flexible and accommodating. Thank you!”

Sr. Manager Consumer Insights, Major Food & Beverage Manufacturer

“A special shout out for bringing such value to the study – the speed and depth of analysis has made such an impact on the team in terms of pricing, package design and go-to-market strategies…”

Sr. Manager, Global Marketplace Insights, Multinational Financial Services Corp