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RTi Blog

A Story Is Not Just One Damn Thing After Another

Arnold Toynbee was one of the most important scholars of the 20th century. Best-known for his monumental, 12-volume A Study of History, he’s also considered the author of this famous quip: “Some historians hold [incorrectly] that history…is just one damned thing after...

Design Thinking: A Path To Innovative Solutions

In our last post we explored the concept of Behavioral Economics, providing a general outline of the field, its concerns and the value it can have for market researchers. Now we’d like to look at another widely discussed topic, Design Thinking. You needn’t look too...

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