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Listen to RTi Chief Meaning Officer, David Intrator, discuss the ins and outs of market research storytelling.

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RTi Blog

RTi: Forty and Feeling Fine!

  The turning of a new year is always cause for celebration; a time to reflect on the past and anticipate what is to come. This year, 2019, is an especially meaningful one for RTi as the company celebrates its 40th anniversary. In 1979, when brand manager Mel...

Have We Reached The End Of The Smartphone Era?

  It’s unlikely that we’ll stop using our smartphones anytime soon, but the market for these once-revolutionary devices, and consumers’ enchantment with them, is reaching an inflection point. This was formalized in a letter issued on January 2 by Tim Cook,...

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