OUTSIDE THINKING. BRILLIANT INNOVATION.
Introducing ProdigyWorks. The VISIONARY Innovation Agency from RTI.
RTi brings you the brainpower of the world’s most original and creative minds to help you solve your most pressing innovation challenges.
Click the pic or here to learn more about ProdigyWorks, review case studies and see how Outside Innovation™ can improve your bottom line.
Key (Driver) Upgrade with Bayesian Networks
By Lisa Shaffer As you work to improve your current products and fill your pipeline with innovations, the first thing you’ll want to know is what’s most important to consumers when they’re considering a product like yours? Teasing out the “must have’s” from the “nice...
Do Hypotheses Ruin Our Objectivity?
We market researchers like to consider what we do as scientific. And to the degree that we attempt to be neutral and objective, this is indeed the case. Admittedly, there are a number of constraints that apply to scientific research that one rarely sees in consumer...
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