RTi PODCASTS

Meaningful Thinking You Can Enjoy Anywhere

THIS MONTH’S FEATURED PODCAST

The Myth Of Objectivity

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Sonic Branding

That's Entertainment: The Future Of Retail

A Story Is A Melody

Interview With Simon Chadwick

Introduction To Behavioral Economics

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The Power of
Storytelling

RTi’s Chief Meaning Officer, David Intrator, discusses market research storytelling with Paul Kirch of Audible Insights.

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“RTi is a true partner, advising and guiding our team on appropriate methodologies, adapting approaches to changing timelines and budgets. The team is personable, and very, very responsive.”

Sr. Manager, Market Research, Pharmaceutical

“Working with RTi was wonderful … proactive in anticipating potential issues, providing solutions and making sure everyone was aligned before moving forward.”

Sr. Manager, Consumer Insights, Food & Beverage

“RTi is a trusted and valued business partner. The RTi team consistently adds value to the research process, and more important, to the interpretation and analysis of data. Their work is consistently high quality and their perspectives fresh and unique.”

Director, Consumer Insights, CPG

“A special shout out for bringing such value to the study – the speed and depth of analysis has made such an impact on the team in terms of pricing, package design and go-to-market strategies.”

Sr. Manager, Global Marketplace Insights, Multinational Financial Services Corp.

“Thank you for a great job and considerable devotion to our business. It’s rare to have a total team effort with such accomplished individuals as yourselves. You should be proud.”

Group Manager, Marketing Research, CPG Manufacturer

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RTi Blog

Where’s The Beef? Technology And The Future Of Meat

It’s hard to pinpoint who invented what came to be called the “Veggie Burger; more recently known as the “Plant-Based Burger”. But we do know that early plant-based meat substitutes were developed in the 19th century by companies like Kellogg's at their legendary...

The Remarkable Boom In Second-Hand Fashion

If you were around in 1965, chances are this was a tune going through your head: “Second-Hand Rose,” from the Broadway musical Funny Girl, had become an international hit. Performed by the legendary Barbara Streisand, it captured the stigma of having to wear what was...

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