INTRODUCING RTi PODCASTS
Now you can enjoy our essays and thought pieces in both written and audio formats.
The Power of
RTi’s Chief Meaning Officer, David Intrator, discusses market research storytelling with Paul Kirch of Audible Insights.
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That's Entertainment: The Future Of Retail
A Story Is A Melody
Interview With Simon Chadwick
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We had a great time at CRC in October. We drew a large crowd and enjoyed an enthusiastic response to our talk on the structure of stories. And we got the chance to see what our fellow exhibitors were presenting as the future of market research. Not surprisingly, a...
Clydesdales. Hummus. Paintings. Music. RTi’s Chief Meaning Officer, David Intrator, touched on all of these (and did some singing, too) in his talk “YOU’RE BORING ME | How Story Structure Keeps People From Tuning Out” at 2019’s Insights Association CRC conference in...
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