RTi Research
  • analytics
  • execution
  • storytelling
  • innovation
  • about
  • contact
Select Page

Why Your UX is Your CX

by RTi Research | Oct 22, 2019 | Brand Strategy, Design Thinking, Product Development, Shopper Insights, UX

There may be some debate as to what “branding” actually entails but, no matter how you define it, companies are expending a tremendous amount of money and resources on making their brands engaging and effective. The ANA has estimated that, in the U.S. alone, “brand...

That’s Entertainment! The Future Of Retail

by RTi Research | Apr 2, 2019 | Behavioral Economics, Brand Strategy, Consumer Trends, Landscape Opportunities, Marketing Research Trends, Retail, Shopper Insights

As has been widely discussed, brick-and-mortar retail outlets are facing a crisis. Since 2008, over 12,000 physical stores have closed. And, just six weeks into 2019, retailers have announced 2,187 closings, up 23% compared to last year. No wonder people are calling...

Five Things to Consider Before Creating a Customer Satisfaction Program Centered on NPS

by RTi Research | Feb 19, 2019 | Analytics, Brand Advocacy, Brand Strategy, Marketing Research Trends, Tracking Studies

NPS, the common acronym for Net Promoter Score continues to be heavily discussed in the Customer Satisfaction and Insights worlds – just Google it. But, what you will now find are many articles that question the veracity of using NPS as a singular customer...

“Woo-Woo” Goes Mainstream In An Anxious Age

by RTi Research | Nov 20, 2018 | Brand Strategy, Consumer Trends, Health and Wellness, Innovation, Millennials

It’s been widely reported that the health and wellness industry is booming. Consumers are watching what they eat, assiduously reading labels. The “clean beauty” industry is surging, offering a range of cosmetic products made from natural ingredients. Fitness is...

What Job Are You Hiring Your Product To Do?

by RTi Research | Oct 23, 2018 | Brand Strategy, Creative Thinking, Innovation, Landscape Opportunities, Product Development

In a 2017 interview with Recode, Kevin Systrom, the founder of Instagram, discussed an approach to innovation that is important not only for product developers but for marketers and market researchers as well. Systrom talked about “hiring the right product for the...
« Older Entries

Recent Posts

  • To Think Outside The Box, Think Outside Your Company
  • Key (Driver) Upgrade with Bayesian Networks
  • Do Hypotheses Ruin Our Objectivity?
  • One-Size Does Not Fit All: The Problem With Three-Act Storytelling
  • Do Market Researchers Want to Be Trusted?

Archives

  • January 2023
  • October 2021
  • September 2021
  • March 2021
  • July 2020
  • April 2020
  • February 2020
  • January 2020
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • April 2019
  • March 2019
  • February 2019
  • January 2019
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • April 2018
  • March 2018
  • January 2018
  • December 2017
  • November 2017
  • October 2017
  • September 2017
  • August 2017
  • July 2017
  • June 2017
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2017
  • December 2016
  • November 2016
  • October 2016
  • September 2016
  • August 2016
  • July 2016
  • June 2016
  • May 2016
  • February 2016
  • January 2016
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • May 2015
  • March 2015
  • February 2015
  • January 2015
  • November 2014
  • October 2014
  • September 2014
  • August 2014
  • July 2014
  • June 2014
  • May 2014
  • April 2014
  • March 2014
  • February 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • September 2013
  • August 2013
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • April 2012

Categories

  • Ad Claim Substantiation
  • Advertising
  • Advertising Claims
  • Analytics
  • Anniversary
  • Bayesian networks
  • Behavioral Economics
  • Big Data
  • Brand Advocacy
  • Brand Management
  • Brand Strategy
  • Building Relationships
  • Client Service
  • communications
  • Competitive Landscapes
  • Consumer Trends
  • content marketing
  • Corporate Researchers
  • CRC 2018
  • CRC Conference
  • Creative Thinking
  • Creative Visualization
  • Data Collection
  • Data Quality
  • Data Security
  • Data Sonification
  • Data Synthesis
  • Data to Meaning
  • Demographics
  • Design Thinking
  • Ethics
  • Ethics
  • grammar
  • GRBN
  • Greater New York Chapter
  • Health and Wellness
  • Innovation
  • Insights Activation
  • Insights Association
  • Landscape Opportunities
  • Market Research
  • Market Research Community
  • Market Research Industry
  • Marketing Research Trends
  • Marketing Science
  • Meaning
  • Measuring ROI
  • Middle market business
  • Millennials
  • Mobile Research
  • Naming
  • Privacy
  • Problem Solving
  • Product Development
  • Quirk's Conference
  • report writing
  • Research on Research
  • Respondent Experience
  • Retail
  • ROI of Insights
  • RTi Blog
  • RTi Client Symposium
  • RTi Research
  • Segmentation
  • Shopper Insights
  • Social Media
  • Storytelling
  • Team Building
  • Technology
  • Technology – Market Research
  • Technology – Market Research
  • Tracking Studies
  • Turning Data into Meaning
  • Uncategorized
  • UX
  • Video
  • Volunteering
copyright © 2023 RTi Research