THE COVID-19 CONSUMER

Updates On Sentiment And Behavior

From March through July 2020, RTi conducted ongoing COVID-19 tracking research, fielding surveys twice weekly among 500 Americans. As we move into 2021, we plan to deliver updates to help you understand how attitudes and spending behaviors are changing.

SEGMENTATION STUDY: JULY 30, 2020

The COVID-19 Consumer | June 3, 2020 | RTi Research
The Covid19 Consumer July 20, 2020 RTi Research

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    INTERMISSION: JUNE 11, 2020

    COVID-19 Study June 11, 2020 | RTi Research

    THROUGH WAVE 16: JUNE 3, 2020

    The COVID-19 Consumer | June 3, 2020 | RTi Research
    The COVID-19 Consumer | 6.3.20 | RTi Research

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      THROUGH WAVE 14: MAY 20, 2020

      The Covid-19 Consumer | May 20, 2020 | RTi Research
      The Covid-19 Consumer | May 20, 2020 | RTi Research

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        THROUGH WAVE13: MAY 13, 2020

        The Covid-19 Consumer | May 20, 2020 | RTi Research
        The Covid-19 Consumer | May 13, 2020 | RTi Research

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          THROUGH WAVE 12: MAY 6, 2020

          The Covid-19 Consumer May 6. 2020 | RTi Research
          The Covid-19 Consumer | 5.6.20 | RTi Research

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            THROUGH WAVE 11: APRIL 29, 2020

            The COVID-19 Consumer |RTi Research | 4.29.20

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              THROUGH WAVE 9: APRIL 22, 2020

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                THROUGH WAVE 7: APRIL 15, 2020

                 

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                  THROUGH WAVE 5: APRIL 8, 2020

                   

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                    THROUGH WAVE 3: APRIL 1, 2020

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                      BASELINE SUMMARY: MARCH 25, 2020

                       

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                        AND CHECK OUR COVID-19 CONSUMER PODCASTS

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                        Rti Research COVID-19 Podcasts

                        'RTi is a true partner, advising and guiding our team on appropriate methodologies, adapting approaches to changing timelines and budgets. The team is personable, and very, very responsive.'

                        Sr. Manager, Market Research, Pharmaceutical

                        'Working with RTi was wonderfulproactive in anticipating potential issues, providing solutions and making sure everyone was aligned before moving forward.'

                        Sr. Manager, Consumer Insights, Food & Beverage

                        'RTi is a trusted and valued business partner. The RTi team consistently adds value to the research process, and more important, to the interpretation and analysis of data. Their work is consistently high quality and their perspectives fresh and unique.'

                        Director, Consumer Insights, CPG

                        “A special shout out for bringing such value to the study – the speed and depth of analysis has made such an impact on the team in terms of pricing, package design and go-to-market strategies.'

                        Sr. Manager, Global Marketplace Insights, Multinational Financial Services Corp.

                        'Thank you for a great job and considerable devotion to our business. It’s rare to have a total team effort with such accomplished individuals as yourselves. You should be proud.'

                        Group Manager, Marketing Research, CPG Manufacturer

                        To Think Outside The Box, Think Outside Your Company

                        By Ted Curtin,CEO, ProdigyWorks Last month I had the honor of delivering the keynote address at the People of Play toy industry conference in Chicago, where I spoke about the challenges of internal innovation. Since Innovation has become an issue of growing importance...

                        Key (Driver) Upgrade with Bayesian Networks

                        By Lisa Shaffer As you work to improve your current products and fill your pipeline with innovations, the first thing you’ll want to know is what’s most important to consumers when they’re considering a product like yours?  Teasing out the “must have’s” from the “nice...

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