ALL YOU NEED TO INNOVATE,
GROW AND TRACK

A comprehensive suite of custom services.

MARKET EXPLORATION

MARKET STRUCTURE

ATTITUDE AND USAGE

MARKET SEGMENTATION

INNOVATION

IDEATION AND CONCEPT DEVELOPMENT

CONCEPT SCREENING AND TESTING

VOLUMETRIC FORECASTING

BRAND DEVELOPMENT

BRAND STRATEGY

BRAND EQUITY

BRAND EXTENSION

BRAND POSITIONING

MESSAGING

NAMING

SHELF IMPACT AND PACKAGING

AD CLAIM SUBSTANTIATION

PRODUCT DEVELOPMENT

PRODUCT TESTING

PRODUCT/LINE OPTIMIZATION

PRICING

BUSINESS IMPACT
TRACKING

LANDSCAPE TRENDING

BRAND HEALTH

CUSTOMER SATISFACTION

AND ALL YOU NEED TO TELL A GREAT STORY

We employ the latest storytelling techniques, including video, to help you communicate throughout your organization and inspire action.

Contact us to take a look at some of our innovative video storytelling.
And click here to check out our online storytelling course.

RTi is a true partner, advising and guiding our team on appropriate methodologies, adapting approaches to changing timelines and budgets. The team is personable, and very, very responsive.”

Sr. Manager, Market Research, Pharmaceutical

“Working with RTi was wonderfulproactive in anticipating potential issues, providing solutions and making sure everyone was aligned before moving forward.”

Sr. Manager, Consumer Insights, Food & Beverage

“RTi is a trusted and valued business partner. The RTi team consistently adds value to the research process, and more important, to the interpretation and analysis of data. Their work is consistently high quality and their perspectives fresh and unique.”

Director, Consumer Insights, CPG

“A special shout out for bringing such value to the study – the speed and depth of analysis has made such an impact on the team in terms of pricing, package design and go-to-market strategies.”

Sr. Manager, Global Marketplace Insights, Multinational Financial Services Corp.

“Thank you for a great job and considerable devotion to our business. It’s rare to have a total team effort with such accomplished individuals as yourselves. You should be proud.”

Group Manager, Marketing Research, CPG Manufacturer

Spoiler Alert: Video Is Not a A Visual Medium

We had a great time at CRC in October. We drew a large crowd and enjoyed an enthusiastic response to our talk on the structure of stories. And we got the chance to see what our fellow exhibitors were presenting as the future of market research. Not surprisingly, a...

The Importance of Story Structure

Clydesdales. Hummus. Paintings. Music. RTi’s Chief Meaning Officer, David Intrator, touched on all of these (and did some singing, too) in his talk “YOU’RE BORING ME | How Story Structure Keeps People From Tuning Out” at 2019’s Insights Association CRC conference in...

click the pic to download

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RTi RESEARCH
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